Hollywood Heads South

It's not every day that Hollywood rolls out the red carpet in a small Southern town. But this past Saturday the stars, the paparazzi, and a legion of fans showed up in Madison, Mississippi, for the first public screening of The Help. Set in Jackson during the 1960s, the film is based on Mississippi-native Kathryn Stockett's best-selling novel. Stockett, director Tate Taylor, and the film's stars—including Emma Stone, Octavia Spencer, Viola Davis, and Allison Janney—joined locals at the Grandview Theatre for the special screening.

Proceeds from the event went to the Baptist Town Community Development Center, which is helping to revitalize a hundred-year-old African American community featured in the film.

>Click here to see photos from the screening, plus behind-the-scenes shots of Mississippi's 1960s makeover.