Arts & Culture

A New Direction for Sid Mashburn

The Atlanta fashion designer debuts a fall collection for online retailer Mr. Porter

It’s fair to say Sid Mashburn ushered in a progressive chapter of the haberdashery business in the American South when he launched his eponymous line and opened to doors of his full-service (bourbon included) shop on the West Side more than a decade ago. 

Photo: Courtesy of Sid Mashburn

Sid Mashburn.

This fall, the same beautiful, modern tailoring and fabrics that define the Mashburn look have been applied to a new collection for Mr. Porter, the masculine counterpoint to Net-a-Porter and a digital platform for designers around the world. Of the collection, which launched this month and includes pieces from suits to belts, Mashburn says: “If you are a guy, and you like clothes, you are our guy. Or even if you don’t like clothes, you may be our guy because you need to get dressed and we can make it a little easier and a little more fun. I tend to think that Southerners are as sophisticated as Londoners—where Mr. Porter is based—so I’m hoping they will like it all.” Mashburn is partial to the corduroy suit, but in the event that it or any other piece sells out, don’t worry. Mashburn stayed true to his aesthetic, so similar styles can be easily found via his website and stores and he’s debuting a second collection for Mr. Porter this spring. Browse a few pieces from the collection below, and shop the full collection at Mr. Porter