Southern Agenda

It’s in the Drink

Illustration: Tim Bower


During Masters week at Augusta National (April 6–9), the lucky few with access to the clubhouse will toast the course’s famous flowers with an azalea cocktail—a mix of vodka or gin, lemon, pineapple, and grenadine that serves as the tournament’s unofficial drink. Downtown Augusta bars follow suit; Craft & Vine on Broad Street puts on a weeklong celebration and keeps an azalea atop the cocktail list. “During the Masters, Augusta transforms,” says Breannah Newton, a director for Craft & Vine’s hospitality group. To bring the party home, shake up two parts vodka, one part lemon juice, one part pineapple juice, and enough grenadine to give the drink a pink tinge. Pour it over ice and top with a lemon slice. “It’s bright and refreshing and has a balanced sweetness,” Newton says. We hear it pairs perfectly with a pimento cheese sandwich. masters.com; craftandvine.com